Identifying, selecting and exploiting the right new business opportunities are the essence of entrepreneurial activities and among the most important abilities of a successful entrepreneur. Shane and Venkataraman (2000) define entrepreneurship as the processes of discovery, evaluation, and exploitation of opportunities in order to create future goods and services. In broad terms, Ardichvili, et. al (2003) define an opportunity as “the chance to meet a market need (or interest or want) through a creative combination of resources to deliver superior value. Eckhardt and Shane (2003) define entrepreneurial opportunities as those “situations in which new goods, services, raw materials and organizing methods can be introduced through the formation of new means, ends, or means-ends relationships”.
According to Burgelman (1983), corporate entrepreneurship refers to “the process whereby firms engage in diversification through internal development”. This diversification often requires new resources combinations to extend the firm's activities in areas dissimilar, or marginally similar, to its current domain of competence and corresponding opportunity set. Sharma and Chrisman (1999) define a corporate entrepreneurship as “the process whereby an individual or a group of individuals, in association with an existing organization, create a new organization or instigate renewal or innovation within that organization”. In large established Firms, corporate entrepreneurship is an important tool for business development, revenue growth and as a promising path to enhance financial returns (Miles and Covin, 2002) and contribute to the achievement of some company’s strategic objectives (Rind, 1981). Corporate entrepreneurship is characterized by the use of internal or external corporate venturing to pursue innovation opportunities (Chesbrough, H., 2000).