Ebook Money The Branding of A Country Through The Design of Its Currency
I remember my first trip to a place outside of the United States. The oddest part of the journey was that there was no physical travel done. No irplane, train, bus or other vehicle was involved. I did not have to worry about time changes, lost baggage nor jet lag. It was a wonderful trip for a young boy who never went further than his own neighborhood.
My father is from Canada. Much of his family remained in this foreign place, at least, foreign to me. They came for a visit around the time of my birthday. Many brought gifts, which was very kind, but nothing I have not received before. One uncle gave a gift that brought me to another place. In a card simply signed, “Love, Uncle Sol,” were these strange pieces of paper printed in bright colors with strange faces, odd buildings, and a queen, which I thought only existed in fairy tales and history books. It was a new world brought to me, telling me about a place I have never seen.
CONTENTS
INTRODUCTION
BRANDING
HISTORY OF CURRENCY AMERICAN STYLE
WORDS ON PAPER
E Pluribus Unum
Denominations
In God We Trust
$
THE EURO
History
The Competition
A New Symbol for a New Currency
THE UNITED STATE OF THE DOLLAR
Redesigning the Dollar
Why Andrew Jackson and Who Chooses?
JSG “Just Some Guy” Boggs
Dollarization
Globalization
THE MAKING OF MONEY
Paper
Security Threads Watermarks
Ink on Paper
PRINTING
Gravure
Steel Die Engraving
COUNTERFEITING
DESIGN
Royalty
The Arts and Culture
Honored Citizens
The Face of the Country
Industry and Technology
Antiquities and Artifacts
Flora and Fauna
CONCLUSION
Endnotes
Bibliography
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Ebook Money The Branding of A Country Through The Design of Its Currency
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